How it Works
We’re here to demystify the book production process through our turnkey approach.
We know the publishing world inside and out so you don’t have to. With a comprehensive set of customizable services, we’re well-equipped to support you through the book publishing process.
We bring our extensive knowledge and expertise to progressive business leaders who share our passion for innovation and thought leadership. Together, we publish books with big impact.
As your trusted guide in the publishing process, we will steward you through the process while championing your book.
Step 1:
Submission
We partner with business leaders who want to share their expertise on all aspects of launching and maintaining a successful company. The first step is to submit your book idea or manuscript for consideration. Our submission process is selective, and it usually takes two to three weeks for our review committee to evaluate your project.

Step 2:
Editorial
Editorial is typically the first step of the book production process. We’ll begin by providing an editorial analysis after diving into your manuscript. As we continue our collaboration, we’ll build a production schedule with recommendations for working with our editorial department and beyond.

Step 3:
Design
To set your book apart, we’ll need to focus on design. Our award-winning designers are experts in crafting book designs that leave a lasting impression. Our attention to detail ensures exceptional printing quality and our print broker helps us find the best deal when producing your book.

Step 4:
Distribution
Our in-house national distribution team is responsible for selling your book. Distribution begins six months before your launch, but rest assured our team will continue championing your book long after it launches. For online distribution, we can get your book to market much faster while allowing for changes as you grow.

Step 5:
Marketing
As we fine-tune your marketing, we’ll offer strategies that prioritize growing your audience and driving sales. We will create a customized marketing campaign to proactively market your book and build buzz before its launch and long after.
Support from Inc. Business Media
This imprint also offers authors unique marketing opportunities with the world’s leading business leadership brand, Inc. Business Media.
The publication of your An Inc. Original book will be supported by a print advertisement in Inc. magazine, digital advertisements on Inc.com, and inclusion on AnIncOriginal.com. An Inc. Original authors are also granted use of the An Inc. Original logo in their email signature.

Step 6:
Ongoing Support
Other publishers treat your book launch as the grand finale, but we understand it’s just the beginning. There’s no end to our relationship as we continue to distribute your book and support you as an author. Consider us your publishing partner for the long haul.
